You’ve got a great site, awesome products, and you’re making sales like never before. Then one day, you notice that your traffic is dropping, and so are your sales. Well, you crank up the SEO, work with Adwords and Facebook, but the problem continues. You analyze your traffic, and find that customers are not going as deep into the site as they were before, and even click back out after going to the landing page. The issue isn’t your SEO, your digital ads, or your products – the issue is probably your shared hosting. What does it mean for your company website? It could mean that using Microsoft SQL dedicated server is your next best move.
Signs of an Overworked Host
The first sign of an overloaded shared hosting might not be readily apparent. This is why it pays to visit your site yourself and engage with it as a customer would. The first sign of an overloaded host might be as subtle as a few seconds delay in loading a web page. A high number of online shoppers cite slow loading pages as one of the main reasons that they abandon a purchase – and that’s even before they get to the checkout. Keep an eye out for these signs:
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Pages are slow to load. Most of the population has a smartphone, and on that phone is probably a stopwatch app. Time your page loading from click to full display. If that loading time exceeds four seconds, you have a problem. Every second after that is going to lose page views.
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Error messages. Everyone is aware of status messages – often called error messages. There is a special series of error messages that relate entirely to the server. These are called the 5xx series of messages, and they can denote problems with the load of requests the server is being asked to bear.
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Pages not being served. There’s nothing more frustrating than a blank screen. If the pages are not being served at all, then you have a server issue that needs a better solution than upgrading your shared hosting package. A Microsoft SQL dedicated server from Planet Hosting offers the resources, security and flexibility to make sure your load times are on point.
