Many company owners want to do their best to make it easy for their salespeople. They have a lengthy interview process to ensure they get the best talent and may spend a week or two training them. Then, they send them out there to start getting customers interested and buying stuff, thinking they’ve done everything they can.
However, many times, training isn’t enough, especially when your managers aren’t coaching their team members. Research has shown that only one out of four salespeople are truly effective at what they do, which means for every four salespeople on the floor, only one of them is doing the best.
Most managers don’t know how to handle coaching or what to do/say, which is why they ignore it altogether or do so inadequately. If this is the case in your company, it may be best to hire a sales coach in Chicago.
How It Works
While each program is different, most of them have similarities. For example, the representative who signs on for coaching will get two to three calls each week from their coaches. They may talk about tips on making cold calls or the psychological aspects of salesmanship. Most coaches have a particular list of things to cover, always allowing the rep to ask questions and dive further into the conversation.
Likewise, the representative can call their coaches as often as they need, especially during the beginning. This allows them to have someone to talk to, get things off their chest, and learn more about their role in the company.
Many times, a sales coach in Chicago is contracted for three months, with an option to renew for another three months. However, coaches have different packages and options available, so you may get more information in a shorter period or may be able to go on a month-by-month basis.
